Whilst Electronic Shelf Labels differ from one another in terms of the fucnctionaliuties offered, there are a number of advantages in using ESLs in general that is shared by most of these systems.

Some of the advantages are:

• Scalable solution which is applicable for local stores or national retail giants
• Product prices can be pushed directly from headquarters to individual stores nationwide (no local server required in stores)
• Unified management by headquarters and integrated price management
• Real-time synchronized information with web pricing avoids customer complaints
• Dynamic pricing allows for real time promotions and multiple daily promotions
• Labour and material saving; save time of replacing manual paper price tags & boost productivity while saving on material pricing (papers, ink, printers, recycling)
• Multiple display colours and a wide range of display sizes
• Different mounting options (Rail, Bracket, Clamp, Stand, Hooks, Pins)
• LED (Light Emitting Diode) for flashing light on demand
• NFC (near-field-communication) for web page redirections and single function activities
• Battery lasts for up to 8 years